One strategic team.
Scary Plants Media works as a senior-led core with a vast network of marketing and creative professionals at every level. We partner with sub-contractors, freelancers, and partner agencies to deliver client satisfaction from end to end.
Senior-led, specialist-supported.
Every engagement is led by someone who has done this work at the highest level, with specialists brought in when it makes sense. Better work, less handoff, the right support at the right time.
Lesley Nickus
Founder & Principal Consultant, Strategy & Content
Lesley helps businesses turn their expertise into clear messaging, smart strategy, and content that actually connects, a rare mix of story instincts and practical execution. With 20+ years in journalism, content production, event planning, and marketing, she leads strategy, stakeholder coordination, and campaign planning, partnering with a trusted bench of specialists across brand, content, visual identity, and digital creative.
Jaclyn Sears
Creative Director / Art Director, Experiential Design
Jaclyn helps brands show up with creative that feels cohesive, intentional, and unmistakably "them," building the visual and creative systems that make consistency easier. With 15+ years of brand and design leadership, she leads creative direction, experiential development, and visual identity, translating strategy into clean, bold creative teams can execute across web, social, and campaigns.
Kinsey Birch
Campaign Operations & Account Management
Kinsey keeps projects moving without chaos: tight timelines, clear deliverables, clean handoffs. With a background in project management and account leadership, she leads campaign operations and account coordination, supporting multi-channel execution, reporting, and optimization in a way that makes complex work feel organized and easy to trust.
Shad Ruffin
Growth & Lifecycle Strategy Lead
Shad helps brands turn attention into long-term relationships, designing retention and engagement systems across activation, onboarding, churn prevention, and win-back. He leads retention-focused planning and performance optimization across email, SMS, push, and in-app, connecting strategy to execution teams can sustain.
Jacob Brower
Paid Media & Digital Distribution
Jacob helps brands build awareness with targeted digital advertising that reaches the right people, in the right places, at the right frequency. With 25+ years in media, communications, and audience growth, he's the founder of Archer's Bow Media & Marketing and ABM Strategies, specializing in visibility campaigns, paid media, and strategic communications.
Dairy Air Media
Social & Community Engagement
Dairy Air is a digital marketing and operations partner that turns strategy into clean, measurable execution: SEO, website optimization, email, social, analytics, and customer communications, paired with the operational leadership that keeps complex, multi-stakeholder work moving. Deep experience in high-accountability and regulated environments.
In their words
Kind words.
I highly recommend Scary Plants Media! Lesley helped me build a brand from an idea to a fully realized manifestation of my dream, consistently getting 25k+ engagements per campaign. She treats everyone like they're her only client.
Lesley has a rare ability to listen to what you're trying to say and translate it into something that actually lands.
Scary Plants Media is the rare content marketing agency that thinks in systems, not one-off deliverables. Everything they do, from strategy to visibility, is connected and works together. Working with them feels like a true partnership, and they care about our success like it's their own. I recommend them to anyone looking for real, lasting results.
I highly recommend Scary Plants Media! Lesley helped me build a brand from an idea to a fully realized manifestation of my dream, consistently getting 25k+ engagements per campaign. She treats everyone like they're her only client.
Lesley has a rare ability to listen to what you're trying to say and translate it into something that actually lands.
Scary Plants Media is the rare content marketing agency that thinks in systems, not one-off deliverables. Everything they do, from strategy to visibility, is connected and works together. Working with them feels like a true partnership, and they care about our success like it's their own. I recommend them to anyone looking for real, lasting results.
I highly recommend Scary Plants Media! Lesley helped me build a brand from an idea to a fully realized manifestation of my dream, consistently getting 25k+ engagements per campaign. She treats everyone like they're her only client.
Lesley has a rare ability to listen to what you're trying to say and translate it into something that actually lands.
Scary Plants Media is the rare content marketing agency that thinks in systems, not one-off deliverables. Everything they do, from strategy to visibility, is connected and works together. Working with them feels like a true partnership, and they care about our success like it's their own. I recommend them to anyone looking for real, lasting results.
I highly recommend Scary Plants Media! Lesley helped me build a brand from an idea to a fully realized manifestation of my dream, consistently getting 25k+ engagements per campaign. She treats everyone like they're her only client.
Lesley has a rare ability to listen to what you're trying to say and translate it into something that actually lands.
Scary Plants Media is the rare content marketing agency that thinks in systems, not one-off deliverables. Everything they do, from strategy to visibility, is connected and works together. Working with them feels like a true partnership, and they care about our success like it's their own. I recommend them to anyone looking for real, lasting results.
Book an Intro Call
Tell us what you're building and we'll tell you what to do next. No pressure, no pitch, just a clear conversation about your next step.